Digital agency OnQue develop the new Samsung 3DTV portal. Optimised for organic search, the portal ranked top 3 in Google within two weeks of launching.

“Ultimately the best indication of the portal’s success is that the organic traffic it generated produced up to 50% of the total traffic sources” Robbie Ayoub – Creative Director, OnQue Digital Communications.  

Samsung Electronics Australia and Sydney based creative digital agency, OnQue have partnered to develop a detailed TV information portal, aimed at providing knowledge and support to the growing 3DTV market. Working closely with Samsung’s internal communication agency Cheil, OnQue and Samsung set a goal of not only providing accessible information to support the launch of Samsung’s new dimension 3DTV, the Series 7, but also to rank highly in the popular global keyword “3D TV”. Both goals were reached within the first month, with record unique visits as well as top 10 rankings in Google across the major targeted keywords. According to OnQue’s Creative Director “Ultimately the best indication of the Samsung portal’s success is that the organic traffic it generated, produced up to 50% of the total traffic sources – These sources included an extensive Ad words and digital banner advertising campaign”.